
aida journey
adding digital delight the cruise experience
digital transformation a delightful experience
As a UX/UI designer for Costa Cruises, I had the opportunity to work on some exciting projects that aimed to transform the digital experience of the company.
One of my most rewarding experiences was working with an agile team to create the onboard revenue iPhone app for Aida Cruises.
Our main goal was to centralize the onboard activities and provide information to the guests while also functioning as a booking tool for restaurants, excursions, spa treatments, and other services. It was an exciting challenge to design a user-friendly interface that could cater to the diverse needs of the guests and facilitate their onboard experience.
Another project that I worked on was the WeChat app for Costa Asia. This was a unique project that required me to understand the nuances of the Chinese market and design an interface that was culturally appropriate and user-friendly. It was a great learning experience for me and gave me the opportunity to collaborate with a diverse team of designers and developers.
Lastly, I worked on the MyShip app for Carnival Maritime, which was designed to provide budget control over the whole fleet. The app allowed the onboard captains and engineers to oversee the budget distribution and capital expenditure among shore and onboard expenses. It was a complex project that required me to design an interface that could cater to the needs of different stakeholders and provide a seamless experience across different devices.
Overall, my experience as a UX/UI designer for Costa Cruises was enriching and rewarding. It gave me the opportunity to work on challenging projects that required me to design interfaces that catered to the diverse needs of different stakeholders. I learned a lot from my colleagues and am proud to have contributed to the digital transformation of the company.


What’s ai all about?
With AI-generated pictures, I can take my art direction skills to the next level, and create stunning visuals that are unique, innovative, and captivating.
AI-generated pictures provide a wealth of possibilities when it comes to exploring new creative avenues. They offer limitless options for experimentation, enabling me to create images that are not only aesthetically pleasing but also convey a deeper meaning. With AI-generated pictures, I can explore new styles, color schemes, and textures, allowing me to push the boundaries of traditional art direction.
Moreover, AI-generated pictures provide a more efficient and cost-effective way of creating images. Traditional art direction often requires a lot of time, resources, and manpower to create visuals that meet the client's needs. However, with AI-generated pictures, I can create high-quality images in a fraction of the time and cost. This allows me to focus more on the creative aspect of my work, and deliver stunning visuals that exceed my client's expectations.
In conclusion, AI-generated pictures are an exciting new trend that has opened up new possibilities for art direction. As an art director, I am excited to be a part of this movement, and I look forward to exploring the creative potential of AI-generated pictures to build worlds that captivate and inspire.




